Production
VH1’s Out Of The Closet
Created, pitched, produced, and promoted five seasons of VH1’s Out Of The Closet, the two-time Emmy-nominated companion digital series to RuPaul’s Drag Race. We take fans into the lives of their favorite drag queens to see how they create and werk in their living spaces. It’s MTV cribs meets a YouTube tutorial!
RuPaul’s Drag Race All Stars Season 7 Behind-The-Scenes
For the all-winners season of RuPaul’s Drag Race All Stars, the promotional campaign focused around the theme of “Glitz” and legacy. Social/Digital matched that aesthetic with dynamic video for our platforms. For the rollout of the campaign, we led with teasers, followed by a livestream of a premiere sneak peek and a behind-the-scenes package of our shoot day with the Queens where they discussed their legacies and the competition. Used two cameras backstage with one roaming camera for B-roll to make this beautiful package.
RuPaul’s Drag Race - Whatcha Packin’
Produced and promoted six seasons of the Emmy-nominated exit interview series Whatcha Packin’ hosted by Michelle Visage. This series had eliminated Queens catching up with resident RuPaul’s Drag Race judge Michelle Visage each week as they were sent home. Michelle dove deep into the contestants’ upbringings, histories with drag, time spent in the competition, and outfits they didn’t get to show on the silver screen. Episodes were filmed prior to the season airing and promoted weekly alongside each elimination.
Sr. Producer: Joe Gerbino
RuPaul’s Drag Race - The Pit Stop Season 14
Co-produced and promoted The Pit Stop Season 14, the official RuPaul’s Drag Race recap series for Season 14 hosed by Monét X Change. Each episode had a fan-favorite guest to RU-cap the latest happenings on RuPaul’s Drag Race. This series is deemed a fan favorite and is constantly filled with viral moments, including Season 12’s “It’s fashion.” moment brought to you by Bob the Drag Queen and Peppermint.
Sr. Producer: Joe Gerbino
Freight Farms: Grow Food Here Series
Freight Farms is an agtech company that has developed container farming technology allowing people to grow food 365 days a year in any climate. To help paint the possibilities of the product to consumers, Freight Farms developed a series of case studies called Grow Food Here that demonstrates the power of the container farm and it’s impacts on farmers and the community. This collateral is used by marketing and sales teams at events and pitches to help leads find a solution to a problem they didn’t know they had.